In today’s business environment, cutting through the noise is more challenging than ever. Identity Marketing for Dummies is your guide to winning new customers by marketing to an individual’s core attribute: their identity.
With identity marketing, you can create gated offers for students, healthcare workers, and other consumer groups. Your offer stands out because it celebrates who they are, which motivates them to purchase and, better yet, to share with their friends generating a strong word of mouth.
In this eBook, we’ll cover:
Hundreds of leading brands use identity marketing to reach 2.5 billion consumers around the world. Download the eBook today to learn why.
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